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The design is very good. In fact there’s nothing actually wrong with the design at all, which if you think about it is quite an achievement. I mean if they’d got this wrong, you would have had two strawberry floated magazines (PSM3 is practically identical, give or take some colour changes). There is some shared material content wise between the magazines – the 3DTV stuff in Upgrade is the same for example, simply with PlayStation references changed to 360. Taking an educated guess, while it is quite a big shift, & is bound to alienate a few readers, I think this is going to be one of the most favoured redesigns ever.
I think if you purchased both Xbox World & PSM3, this twinning doesn’t quite work. I wouldn’t buy both every month, not that I did really anyway - & I doubt many people are going to. Then again maybe Future has something in the pipeline where they’re going to start selling these two magazines together (they did this previously, where you’d get ONM with NGamer for a discounted price). I hope they are allowed to keep their personality & humour that the old XBW360 had. There is that risk, & this kind of happened with PSW & Xbox World when Future originally took them over, that because the magazines were following identical rules & templates, there wasn’t any personality there. It didn't feel very unique.
As it stands now though, what really differentiates the two packages are the discs. PSM3 doesn’t have a TV show. Xbox World does, & one that is only going to get better & better over time too. You’re getting added value with XBW. Now I don’t know this to be the case or anything, but because there isn’t an equivalent with PSM3, I kinda get the feeling it isn’t something that has to be there. Management haven’t said like 'We want a TV show, here’s £XXX, go make one'. It’s being done because they want to do it, are capable of doing it, & to give something extra to the reader. And think about this, it's better produced (watch the interview with David Rutter for an example) than what’s officially on Inside Xbox. Not knocking the host from OXM, but sometimes you will watch his interviews & they’re a bit boring, occasionally even uncomfortable. In comparison I really liked the editing done on XBWTV. Very professional, & didn't outstay its welcome (have to agree though, could have done with less Ace Combat). Thought the Batman stuff was brilliant too, along with the team commentary. I personally favour this 'pub chat' over the voice work that's been done off a script.
OBVIOUSLY Matt isn't as easy on the eyes as that woman from IGN, buuuuut you can't have everything.
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