Video game companies are bad | Phoenix Labs sack circa 100 staff

Don't have a problem with adverts in games where it makes sense; in sports games by the pitch/track etc, urban settings with billboards etc, but cramming then in when you start the game up, pause or anything else like that is gross and sounds like EXACTLY what they'll do, plus the obligatory spend extra to not get adds bullshit.

Photek wrote:Feels like they going into a doom spiral.

Photek has the insider knowledge.

Bethesda trademark offers Doom hint, as suggestion of an imminent reveal swirls

https://www.eurogamer.net/bethesda-trad ... eal-swirls

Trelliz wrote:Don't have a problem with adverts in games where it makes sense; in sports games by the pitch/track etc, urban settings with billboards etc, but cramming then in when you start the game up, pause or anything else like that is gross and sounds like EXACTLY what they'll do, plus the obligatory spend extra to not get adds bullshit.

In some games you have adverts to an extent anyway, in racing games, the official liveries are covered in real world sponsors, if they extend that out to pitch side stuff and the like, it'd be fine in my opinion. They can absolutely do one if you have to sit through 10 mins of unstoppable adverts before you start the game up though. Imagine ad breaks in MGS4, they'd be able to get 3 breaks into the last cutscene of the game :lol:

rinks wrote:
Photek wrote:Feels like they going into a doom spiral.

Photek has the insider knowledge.

Bethesda trademark offers Doom hint, as suggestion of an imminent reveal swirls

https://www.eurogamer.net/bethesda-trad ... eal-swirls

Let's see how they mess Doom up then.

Trelliz wrote:Don't have a problem with adverts in games where it makes sense; in sports games by the pitch/track etc, urban settings with billboards etc, but cramming then in when you start the game up, pause or anything else like that is gross and sounds like EXACTLY what they'll do, plus the obligatory spend extra to not get adds bullshit.

This.

It was actually pretty bad in Chaos Theory if I remember. There was definitely product placement from Nokia and Airwaves chewing gum.

twitter.com/VGC_News/status/1790072807646286210

According to people who were in attendance, Square Enix president Takashi Kiryu said that both the company's American and European arms would be hit with layoffs, which will happen over the course of the next month.

The scale of the layoffs wasn't shared, but staff were told that people working in publishing, IT, and Square Enix's Collective indie games division would be predominantly affected.

ITSMILNER wrote:

twitter.com/VGC_News/status/1790072807646286210

According to people who were in attendance, Square Enix president Takashi Kiryu said that both the company's American and European arms would be hit with layoffs, which will happen over the course of the next month.

The scale of the layoffs wasn't shared, but staff were told that people working in publishing, IT, and Square Enix's Collective indie games division would be predominantly affected.

that's worse than the NFT stuff

jawa_ wrote:Electronic Arts are looking at incorporating adverts in their games.

Andrew Wilson, EA CEO wrote:...as we think about the many, many billions of hours spent, both playing, creating, watching and connecting and where much of that engagement happens to be on the bounds of a traditional game experience, our expectation is that advertising has an opportunity to be a meaningful driver of growth for us.

We'll be very thoughtful as we move into that, but we have teams internally in the company right now looking at how do we do very thoughtful implementations inside of our game experiences. But more importantly, as we start to build community and harness the power of community beyond the bounds of our games, how do we think about advertising as a growth driver in those types of experiences?
Source: Eurogamer

So, no need to worry as the advertising will be incorporated "thoughtfully"...

Already been done: https://www.eurogamer.net/2k-under-fire-for-adding-unskippable-in-game-ads-to-the-full-price-nba-2k21-a-month-after-release

NetEase, the publisher of the upcoming Marvel Rivals game, attempted to stop people saying bad things about the game.

VGC wrote:The team behind Marvel Rivals has apologised for seeking to restrict negative coverage of the game from content creators.

In order to participate in its content creator program, players were required to sign an agreement which included a “non-disparagement” clause that forbade them from providing “subjective negative reviews of the game”.

Following a backlash from content creators including popular streamer Brandon Larned, developer NetEase said it would revise the terms, which it acknowledged were overly restrictive.

Source: VGC

Imagine trying to create an agreement in which reviewers could not be critical of the game :lol:

.

I honestly assumed that was just standard practice with "content creators"

I’d say it’s the case with the majority of content creators, there is always the odd good one who does post theirs views without much bias thankfully.

good grief how bad is it?

Tomous wrote:I honestly assumed that was just standard practice with "content creators"

Yep, sock-puppet marketing thats down with the kids.

Trelliz wrote:
Tomous wrote:I honestly assumed that was just standard practice with "content creators"

Yep, sock-puppet marketing thats down with the kids.

"Influencers" is surely a synonym for "shill".

jawa_ wrote:NetEase, the publisher of the upcoming Marvel Rivals game, attempted to stop people saying bad things about the game.

VGC wrote:The team behind Marvel Rivals has apologised for seeking to restrict negative coverage of the game from content creators.

In order to participate in its content creator program, players were required to sign an agreement which included a “non-disparagement” clause that forbade them from providing “subjective negative reviews of the game”.

Following a backlash from content creators including popular streamer Brandon Larned, developer NetEase said it would revise the terms, which it acknowledged were overly restrictive.
Source: VGC

Imagine trying to create an agreement in which reviewers could not be critical of the game .

Content creators are not reviewers, they're marketing platforms.

Winckle wrote:
Trelliz wrote:
Tomous wrote:I honestly assumed that was just standard practice with "content creators"

Yep, sock-puppet marketing thats down with the kids.

"Influencers" is surely a synonym for "shill".

I hear someone say they're an "influencer" and all I hear is "my opinion is for sale to the highest bidder". They're a shouty billboard with added "smash that bell" bollocks and the world would be a better place if they would all just strawberry float off.

Cheeky Devlin wrote:
Winckle wrote:
Trelliz wrote:
Tomous wrote:I honestly assumed that was just standard practice with "content creators"

Yep, sock-puppet marketing thats down with the kids.

"Influencers" is surely a synonym for "shill".

I hear someone say they're an "influencer" and all I hear is "my opinion is for sale to the highest bidder". They're a shouty billboard with added "smash that bell" bollocks and the world would be a better place if they would all just strawberry float off.

Yeah, really influencer means "I get paid by brands to influence people to buy them". strawberry floaters.

twitter.com/tomwarren/status/1791122406511153559

…

The bastards!

They should be a fairly big team, as Activision are always telling its developers they need to work elsewhere.

Video game companies are bad | Phoenix Labs sack circa 100 staff

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